Twelve chapters. One year. A business, rebuilt from the ground up.
A guided, chapter-by-chapter webinar series that follows Jon Colen’s book Grab the Wheel. One live webinar each month, twelve months in a row, from the foundation nobody notices to the quality people trust you to repeat.
Build a business, one chapter at a time.
Each chapter is a live webinar that builds on the last. Buy them one at a time for $150 each, or commit to the full year for $1,500 and save $300.
Infrastructure
The foundation nobody notices until it cracks. Building the bones of a business that won't collapse under its own weight.
Marketing
Getting the attention of people who don't know they need you yet, and keeping it once you have it.
Sales
Where the money actually shows up. The negotiator's mindset, and why closing is a skill you learn, not a gift you're born with.
Vendors & Purchasing
The partners you didn't know you'd depend on. Building relationships upstream so you're never caught short downstream.
Operations
Turning a promise into a product, on time, at the quality you sold. The engine room between what you buy and what you deliver.
Human Capital
Your people are the business. Hiring, leading, and keeping the humans who make everything else possible.
Payroll
The promise you make every two weeks. Why getting this wrong breaks trust faster than almost anything else you do.
Accounting & Finance
The numbers that tell the truth, whether you want to hear it or not. Reading your business instead of guessing at it.
Information Systems
Process and technology, working together or fighting each other. Lessons from building a system before anyone knew what to call it.
Safety
Protecting the people who show up every day to build your dream with you.
Project Management
Turning good intentions into finished work, on time and on budget.
Quality Management
Doing it right the first time, and building a business people trust to do it again.
Buy a chapter, or the whole year.
$1,500 / year
- All 12 live monthly webinars
- Every chapter recording
- Priority Q&A access
Want the book itself? Join the Grab the Wheel waitlist.
Tell us where it’s sliding.
A short intro call to hear what’s going on. If we can help, we’ll tell you how. If we can’t, we’ll tell you that too.